How would you like to be able to pop whatever you’re viewing on your smartphone onto your tv with the flick of your wrist? Snapstick is a new software platform that enables you to “snap” your wrist at your tv and whatever video or video site you are viewing will be transported to your tv. The software will enable your smartphone, tablet, or laptop to communicate with your HDTV, Blue-ray player, set-top box, or gaming console through a WiFi connection. The software is currently in private beta stage and for this purpose Snapstick has created their own set-top box for demos. Snapstick plans to work with hardware manufacturers to build the software within your home entertainment devices. Additionally, Snapstick plans to license its software to existing set-top box manufacturers.
What’s unique about Snapstick is that you will be able to view the entire web on your tv, including video streaming sites such as Hulu. Your smartphone or laptop will act less like a streaming device and more like a remote control. Once you “snap” the video to your Snapstick enabled device you can continue to use your phone or laptop to browse the net, read and send emails, etc.
Snapstick could be the best all-around solution for internet tv – even a strong competitor against products such as Apple TV and Google TV. Hopefully, more details will become available at the 2011 Consumer Electronics Show next month. However, you probably won’t see it on the market until the middle of next year. Until then we’ll have to wait and see if Snapstick can provide a solution to deliver the big screen experience from our mobile devices.